Testing Business Ideas


Who's It For

  • Completed a business model
  • You’ve had conversations with potential customers

What You'll Do

Do you want to validate your ideas before fully committing to them? This workshop follows the principles in “Testing Business Ideas” by David J. Bland and Alexander Osterwalder.  

Whether you are an entrepreneur, startup founder, or business leader, this workshop is for you. You will leave with a deeper understanding of customer development, lean startup, and business model generation. Most importantly, you will have the tools and confidence to validate your ideas and bring them to life. 

You’ll learn:  
  • Two hour, live online workshop 
  • Structured approach to testing and validating your ideas 
  • Importance of defining the problem, generating ideas, and building a solution or minimum viable product (MVP) 
  • Hands-on exercises with experienced facilitators 
  • Minimize risks 
  • Increase your chances of success 

How To Apply

This workshop is free, but spaces are limited. Register now to secure your spot! 

This program is partially funded through the City of Edmonton and offered at no cost, thanks to Alberta Innovates, through the Edmonton Regional Innovation Network.

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