Programs

Testing Business Ideas

Recommended:

Business Model 101

Who's It For

Completed a business model
You’ve had conversations with potential customers

What You'll Do

Do you want to validate your ideas before fully committing to them? This workshop follows the principles in “Testing Business Ideas” by David J. Bland and Alexander Osterwalder.

Whether you are an entrepreneur, startup founder, or business leader, this workshop is for you. You will leave with a deeper understanding of customer development, lean startup, and business model generation. Most importantly, you will have the tools and confidence to validate your ideas and bring them to life.

You’ll learn:

Two hour, live online workshop
Structured approach to testing and validating your ideas
Importance of defining the problem, generating ideas, and building a solution or minimum viable product (MVP)
Hands-on exercises with experienced facilitators
Minimize risks
Increase your chances of success

How To Apply

This workshop is free, but spaces are limited. Register now to secure your spot!

This program is partially funded through the City of Edmonton and offered at no cost, thanks to Alberta Innovates, through the Edmonton Regional Innovation Network.

Similar Programs

Innovation Launchpad @ CUE

A space for all Concordia University of Edmonton (CUE) members to explore an idea and to provide design thinking and business perspectives to help you polish your idea into a viable, feasible and desirable company for you to lead.

Social Impact Business Model

Social Impact Business Model focuses on the Social Lean Canvas, a tool for developing a clear understanding of the social impact and value propositions of a business or social enterprise or not-for-profit idea.

Alberta Catalyzer: Engage

For startups who have done some customer discovery and are ready to develop an MVP (minimum viable product) with a tech-driven solution that can be tested against your potential customer! Get ready to test your assumptions, learn about your ideal customer, and secure your first sale or launch your MVP.

Alberta Catalyzer: Velocity

You're ready to develop scaleable systems to prepare for growth, identify gaps in your team with a plan to fill them and prepare for investment readiness.

Preflight: Market, Sell & Pitch

You’ve tested your MVP and done thorough customer interviews—Nice work! Now that you know you’re building something customers love, it’s time to start crafting how you’re going to talk about your product or service. Get ready to dive into marketing, sales and the basics of investment and pitching.

Post Secondary Institution (PSI) Business Development Support

Students, staff, and alumni of Edmonton’s post-secondary schools interested in building a technology-based company can access support through the Business Development Support (BDS) program.