Programs

Preflight: Build, Test & Learn

Ready to take flight? We’re right here beside you.

Recommended:

Discover & Validate

THIS IS FOR YOU IF

Completed Discover & Validate
Interviewed at least 25 B2C customers or 10 B2B customers, and are committed to continuing to talk to customers
Your learnings talking to to customers show that this is a real problem to solve

WHAT YOU'LL DO

Our goal is to help you build the simplest form of your solution to put in front of customers, not to sell but to test. This program takes place over six weeks of two-hour live, online sessions. After talking with potential customers, you’ve discovered that people need what you’re trying to build. You’re ready to build a prototype or MVP (minimum viable product) to start testing.

OUTCOMES

Ready to test your solution (MVP)
Demo your solution
Understand results from solution interviews and implement them
Understanding design thinking
Know when to double down or pivot your idea
Ready for Alberta Catalyzer: Traction or Preflight: Market, Sell & Pitch

How to Apply

This program is partially funded through the City of Edmonton and offered at no cost, thanks to Alberta Innovates, through the Edmonton Regional Innovation Network.

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Preflight: Market, Sell & Pitch

You’ve tested your MVP and done thorough customer interviews—Nice work! Now that you know you’re building something customers love, it’s time to start crafting how you’re going to talk about your product or service. Get ready to dive into marketing, sales and the basics of investment and pitching.

Experts On Demand

Growth-stage companies will be matched with one of 100+ experts, with international representation, providing 100 hours of one-to-one and industry-specific business coaching on operational topics.