Build, Test & Learn: Product Vision with Sam Jenkins

Edmonton Unlimited - 10107 Jasper Ave
Posted: June 11, 2024
Date: June 11, 2024
Time: 6:30 PM - 8:30 PM
Venue: Edmonton Unlimited - 10107 Jasper Ave

Strategies for Building Customer-Centric Solutions 

Delve into the intricacies of product vision and strategic planning with our comprehensive workshop tailored for founders, entrepreneurs, and product managers. Through interactive sessions and hands-on exercises, participants will gain practical insights into defining product vision, understanding customer personas, mapping customer journeys, and crafting effective product roadmaps. By the end of the workshop, attendees will be equipped with the tools and strategies needed to create customer-centric solutions, prioritize product development initiatives, and foster long-term success in their ventures.

Who is it for:

  • Founders, entrepreneurs, and product managers seeking to develop customer-centric solutions and drive strategic growth
  • Individuals committed to understanding and meeting customer needs to drive innovation and success in their ventures

What you will learn:

  • Comprehensive understanding of product visioning, strategic planning, and customer-centric product development
  • Practical skills in creating customer personas, mapping customer journeys, and building actionable product roadmaps
  • Identification and prioritization of value propositions, leveraging strategic planning frameworks, and driving innovation through customer-centric design thinking


  • Enhanced ability to align business missions with product strategies to deliver exceptional value to customers
  • Improved skills in prioritizing development efforts and communicating organizational priorities effectively
  • Empowerment to drive innovation and long-term success through customer-centric design and strategic planning

This workshop is part of the Build, Test & Learn series. It is partially funded through the City of Edmonton and offered at no cost, thanks to Alberta Innovates, through the Edmonton Regional Innovation Network.

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