This workshop provides essential knowledge about intellectual property, including patents, trademarks, copyrights, and trade secrets. Discover how to safeguard your creations, avoid pitfalls, and build a strong foundation for your business.
Shalon McFarlane is an Executive in Residence and IP Specialist. Shalon is a highly experienced professional in technology commercialization, innovation, and technical communication
By the end of this workshop, participants will be able to:
- Identify and differentiate between the various types of intellectual property (IP), including patents, trademarks, copyrights, and trade secrets.
- Understand the role of IP in innovation and commercialization, with real-world examples of how businesses use IP strategically.
- Perform a basic patent and trademark search using publicly available databases.
- Conduct an IP audit to assess their company’s intellectual property assets.
About Shalon: Shalon McFarlane is a Senior Venture Portfolio Analyst at Edmonton Unlimited, where she leads performance tracking and strategic oversight for startups from pre-seed to growth stage. A self-proclaimed IP nerd with a background in physics, she blends data-driven insight with a passion for innovation and intellectual property to drive measurable outcomes across Edmonton’s venture ecosystem.
Photography & Video Consent
Events and workshops hosted in our space may be photographed or recorded. By registering for or attending an event, you consent to the use of photographs and video footage that may include you for promotional and marketing purposes. If you wish to opt out, you must identify yourself at reception upon arrival so appropriate accommodations can be made.