Led by Dr. Svetlana Sapelnikova and Sandi Wright, this workshop will equip tech-based founders with essential B2B sales strategies. Learn to implement sales tools, manage client relationships, handle objections, and map out a sales process tailored to your business. Gain insights into international sales and cross-cultural considerations.
Overview:
- Gain a foundational understanding of B2B sales processes and strategies.
- Learn to implement sales tools and techniques tailored to science- and technology-based businesses.
- Develop skills for managing client relationships and handling objections effectively.
- Create a preliminary sales process map to apply directly to their business.
- Understand the cultural considerations essential for international sales success.
This workshop is for you if…
- You’re a tech-based founder looking to improve your B2B sales strategy and process.
- You want tools to target ideal clients, manage relationships, and close deals.
- You’re eager to learn from a tech founder’s real-world sales experience.
- You’re expanding into international markets and need cross-cultural sales insights.